The ever-dynamic digital business space keeps getting competitive and the key factor behind this growing trend is APIs. The application programming interface is like a software bridge that allows several software systems to easily communicate, securely share data, and function as a single system seamlessly. Integrating APIs in business apps...

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Our world has developed into an interconnected clime where different industries overlap and merge with each other. So, whether you’re a digital business owner, a lover of tech, or you simply want to know how software systems work together, you need to have an understanding of API’s (Application Programming Interfaces)....

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Should you take a second look at mobile apps for your business, and is it a worthwhile project to pursue? Here’s what you need to know: Gain A Competitive Advantage An increasing number of businesses are now recognizing the transformative power of mobile apps for internal operations, though a significant...

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Are mobile apps a standalone feature, or can they be customized to include popular web applications that may be beneficial for your business? Developers like Launchmark are able to link the two by building APIs – otherwise known as application program interfaces. Common Mobile APIs There are hundreds, if not...

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As a business owner in the current digital age, you may have experienced being pressured into trends like social media, mobile apps, and website development. By now, a majority of businesses have websites, but this standalone presence may not be enough. Should you give in to the new trends, and...

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Creating fully functional and user-friendly mobile apps for companies goes way beyond merely slapping on the company name, logo, and a few product pictures. Whether these comments of curiosity come from the business client or the developer, these are the key questions that need to be asked and answered during...

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It is better not to leave all of the development ideas to your developer and familiarize yourself with the “dos” and “don’ts” of creating a customized mobile app for your business brand. Take advantage of the upswing in technology and give your customers the gift of mobile flexibility. But before...

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Microsite Create a designated “microsite” for your mobile app, which is basically a straightforward website with a landing page that instantly presents a call-to-action response to purchase or download the app, and then possibly additional web pages that offer details about the features that your company’s mobile app provides. Ensure...

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Frequent mobile app users are constantly developing specific expectations whenever they start using a new app. To avoid disappointing customers and defeating the purpose of your company’s mobile app, incorporate the top three functions of a mobile app while you are developing your own mobile application for an iOS system...

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There are plenty of mobile apps for business purposes and mobile applications that are geared towards pleasure. But while you are developing your company’s customized mobile app, you would be wise to consider the ways that commerce and casual usage can co-exist and establish a mobile app for business and...

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With smartphones becoming smarter and smarter, cell phone users are performing even more tasks while they are away from their computers thanks to mobile apps. Before you rush out and purchase a customized business app, be sure to follow these instructions on making mobile apps smartphone-friendly to increase usability and...

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A website that cannot generate leads is about as useless as a computer without a keyboard. Web design is absolutely an area of marketing a business where it definitely pays to leave it to the professionals. Boosting your ability…

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